comScore, the leader in measuring the digital world, released US smartphone marketshare numbers yesterday. The interesting insight from these numbers is that Apple’s marketshare growth has apparently slowed down from October 2009 to January 2010, while Google’s marketshare grew by a whopping 150%.
Google’s smartphone marketshare in US grew from a meager 2.8% in Oct 2009 to an impressive 7.1% in January 2010. While Google still lacks behind Research in Motion and Apple, it certainly deserves applaud as it grew its marketshare by over 150%. No wonder Apple got nervous about Google’s growth in this area. It’s fair to guess that this kind of information would have been a motivation for Apple to sue HTC, the manufacturer that helps Google build its Smartphones.
In the same period from Oct 2009 to Jan 2010, Apple’s marketshare grew only by 1.2%. Apple’s marketshare was 24.8% in Oct 2009, and grew to 25.1% in Jan 2010.
Microsoft on the other hand, lost marketshare. It’s marketshare came down from 19.7% to 15.7%. This is obviously not a great news for Microsoft. Let’s wait and see if Microsoft’s new Windows Phone 7 announcement will have any impact.
While there are 234 million mobile subscribers (above age 13) in USA, about 42 million of them own a smartphone.